The Analytics tab in Playbook can show you your earnings, subscribers, trials, and workouts
Payouts are delivered by the 16th of each month
All metrics can be viewed in 2 weeks, 1 month, 3 months, 6 months, and 1 year intervals
The Analytics tab in the Playbook Creator app allows you to see numeric growth at a glance as soon as 24 hours after launching your app. Not a numbers person? No worries, we’ve broken it down into sections that make it easy to understand how you’ve grown on Playbook (and how you can continue to grow your business to make more money).
Within the analytics tab, the earnings screen shows you a breakdown of:
Your estimated monthly earnings
Your next payout
Your total earnings for the year
Your estimated future earnings based on annual subscriptions
We’ll go into further detail on each section below, but here’s what this looks like in the Creator app:
Note: Click “Learn more” at the top left of your screen for further step-by-step guidance on how your monthly payment is calculated to better understand your monthly earnings.
Last Month: Represents the total earnings paid out last month. Payouts are delivered by the 16th of each month.
And here’s a further breakdown of what this all means:
Converting trial subscribers is the best way to make money. Need tips on how to do that? Check this out!
All of these metrics can be viewed within different time frames: 2 weeks, 1 month, 3 months, 6 months, and 1 year (aside from your earnings which are already assigned a time period). You can change the time frame at the bottom of each screen to get the most accurate metrics.
This allows you to assess a variety of questions and immediately get feedback:
Did you promote the free trial more or less last month?
Were you advertising your app in Instagram Stories more or less one week?
What’s the average number of new trials on a weekly/monthly basis, and how can you better convert these trials to paid subscribers?
Have your “new workout completions” dipped in recent weeks? How can you format your workouts differently to make sure users get through them?
Check out your Analytics tab and see how these things made a difference! These metrics are here to help you see what’s working and what needs improvement — so use them to your advantage.